Image of Pia Chaozon Barlow

Pia Chaozon Barlow
EVP Marketing

LOS ANGELES, USA // LOS ANGELES, USA // Pia Chaozon Barlow is a global brand and content marketer at the intersection of tech and entertainment, with a passion for creative innovation and experimentation, driving cultural conversation and coaching and empowering the next generation of leaders.

Pia is the Executive Vice President of Originals Marketing for Max, responsible for marketing culture-defining HBO and Max original programming (Succession, The Last of Us, House of the Dragon, The White Lotus, Euphoria, And Just Like That, Sex Lives of College Girls, and more). In this role, she oversees an award-winning team that focuses on the marketing strategy, creative marketing, social media, events, activations, and strategic partnerships for HBO and Max Originals.

Pia’s team has earned numerous awards with her guidance, among them Clios (including Television/Streaming Network of the Year), Webbys, Adweek Experiential Awards, Promax North America Awards, and more. Pia was also named Marketer of The Year by Chief Marketer’s Top Women in Marketing Awards in December 2021 and became a Variety Marketing Visionary Award honoree and Variety Brandmaker in 2022.

Before Max, Pia began a nearly decade-long career at HBO launching consumer marketing campaigns for award-winning series, films and documentaries including “Boardwalk Empire,” “Girls”, “Silicon Valley” and more. Her campaigns garnered countless awards and landed coverage in consumer and trade publications. Pia then worked Netflix after her time at HBO, and she oversaw campaigns across all programming genres and titles including Emmy® Award winners and nominees “Orange is the New Black,” “Master of None,” “Making a Murderer,” “Queer Eye,” Oscar-nominated documentary “Winter on Fire” and more. After her time at Netflix, she joined Twentieth Century Fox Film, where she helped shepherd campaigns for award-winning films “The Greatest Showman,” “The Post,” “Ferdinand,” and more. She returned to Netflix’s global creative and social marketing team where she oversaw marketing for all nonfiction and kids and family original content.