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Jury

Kaleeta McDade
Chief Experience Design Officer
VMLY&R

ATLANTA, USA // At VMLY&zr Kaleeta helps companies drive growth and human value through an unmatched understanding of brand and human behavior; while harnessing the power of innovation, design, data, and technology. Previously Kaleeta led global creative across Ogilvy Experience platforms within advertising, content, social, web, mobile, commerce and data. Her near twenty years of experience spans numerous industries and geographies. Holding notable leadership and creative roles with Google Brand Studio, Apple, Sapient Shanghai, Deloitte Digital and Ogilvy. Throughout her career, Kaleeta has transformed companies from project companies to digital experience product companies, by driving business outcomes through human centered design, and evangelizing design thinking as a practice.

Her work has been revered by major clients such as Costco, Nike, Apple, Google, WNBA, LA Rams, Beirsdorf (Nivea), Verizon, AT&T, Wellsfargo, NY Life, MetLife, Isagenix, Arbonne, Mars, Illumina, Kaiser Permenante, and The Coca Cola Company.

Kaleeta has spoken at numerous conferences such as Cannes, MIT, Dreamforce, Adobe Summit, Adcolor, and NY Festivals. Lending her voice as a judge for Clios, ADC, D&AD, LIA, and Cannes.